20 Questions with Cocokind Founder Priscilla Tsai

Cocokind founder Priscilla Tsai recently announced her pregnancy on Instagram—the former Wall Street investment banker is now expecting her first baby in February after saying ‘I Do’ in her virtual wedding earlier this year—and along with her bump, her wildly successful clean skincare brand has been doing a little growing too!

After struggling for years with her own skin sensitivities and committing to find better alternatives to traditional skincare, Tsai launched cocokind in November 2014. Grit, passion, and a strong belief in all-natural skincare fueled her first year of business, selling to retailers door to door. The brand gained its footing in retail before becoming popular online with its skincare sticks: beet, turmeric, and matcha.

Tsai has since expanded cocokind’s line of plant-based products to include daily must-haves like the vegan Morning Mocha Latte and uber-hydrating Matcha Face Moisturizer, building upon the brand’s sought-after favorites like the Oil to Milk Cleanser and Sea Kale Clay Mask (a collaboration with Shut the Kale Up founder Jeannette Ogden).

priscilla tsai

 

Inspired by all that she’s accomplished to catapult cocokind into clean beauty fame, we put the San Francisco based entrepreneur on the clock with twenty questions, ranging from her typical coffee order (you know we love this question!) to the last book she read (also adding to our own must read lists!). 

KEEP SCROLLING FOR 20 QUESTIONS WITH COCOKIND FOUNDER PRISCILLA TSAI.

CHILDREN’S NAMES AND AGES

Expecting first baby in February!

IF THERE WERE MORE HOURS IN THE DAY, I WOULD

Sleep more.

BEFORE KIDS, I NEVER THOUGHT I WOULD

Read product reviews for hours and hours.

FAVORITE KIDS MOVIE

Home Alone.

ON MY NIGHTSTAND

MyMatcha All-Over Moisture Stick.

FAVORITE KIDS BOOK

Goodnight, Moon.

ALWAYS IN MY FRIDGE

Some fizzy beverage.

IDEAL DATE NIGHT

Order in and movies!

FAVORITE LOCAL SHOP

Small Frys in Noe Valley, San Francisco.

TYPICAL COFFEE ORDER

Coffee with a splash of almond milk!

CAN’T STOP LISTENING TO

2000s hip hop.

FAVORITE LOCAL RESTAURANT

Bacco in Noe Valley, San Francisco.

PREGNANCY CRAVINGS

Sparkling beverages and juice.

LAST BOOK I READ

A Promised Land by Barack Obama.

MY WARDROBE STAPLES

Blazers, leggings, sneakers.

GUILTY PLEASURE

Anything on Bravo.

FAVORITE CHILDHOOD MEMORY

Decorating the Christmas tree.

SIGNATURE SCENT

Not a scent person.

GROWING UP, I WANTED TO BE A

“Business lady.”

cocokind founder priscilla tsai

APP I USE MOST

Instagram.

SHOWS I’M WATCHING RIGHT NOW

The Americans.


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